>Mercedes-Benz Group Data Protection Code of Conduct
Collection and Processing of Personal Data
When you visit our website, our web server automatically records the name of your internet domain, internet service provider, browser and operating system used to access our website, the website from which you visit us, the web pages you actually visit and the date and length of your visit. This information allows us to measure site and user activity to tailor information to suit your individual preferences. We will take all practicable steps to ensure that your personal data is not kept longer than is necessary for the fulfillment of the purposes (including any directly related purposes) for which the data is to be used.
Personal data (for example your name, gender, age, email address, mailing address, telephone number, residency, nationality, company and job position) is only stored if volunteered by you, for example when you register with us, request for customer service or other assistance, submit a customer survey, enter into a contest or a contract through this website and/or through events organized by MBHK, or by MBHK in cooperation with Zung Fu Company Limited (“ZF Hong Kong”), Zung Fu Motors (Macau) Limited (“ZF Macau”) and Mercedes-Benz Financial Services Hong Kong Limited (“MBFS”) and/or other third party host or co-host of events/workshops. You should be aware that when you voluntarily disclose personal information in public areas of our website, such as bulletin boards, this information may be seen and used by others. We urge you to exercise good judgment when sharing personal information in these forums.
||Required web technologies and cookies make our
website technically accessible to and usable for you. This applies to
fundamental base functionalities such as navigation on the website, correct
display in your internet browser or your consent request. Without these web
technologies and cookies our website will not function properly.
|Analysis and Statistics
||We want to constantly improve the user-friendliness and performance of our websites. For this reason we use analysis technologies (including cookies) which pseudonymously measure and evaluate which functions and content of our websites are used, and how and how often they are used. On this basis we can improve our websites for users.
||We want to improve the user-friendliness of our websites for you. For this reason we use web technologies (also cookies) in order to store settings selected by you and to show selected content on the basis of your usage behaviour.
||We use web technologies (also cookies) from selected partners in order to be able to show you content and advertising specially tailored to you on websites and social media sites. This content is selected and displayed on the basis of your usage behaviour.
If you are concerned about cookies, you may modify your browser settings to notify you when you receive a cookie. If you do not know how to modify your browser settings please consult your browser documentation or supplier website. Further, our website settings allow you to deactivate the use of certain categories of cookies. However, it is possible that some parts of the website will not function properly if you modify your browser or website settings. Further, we may not be able to recognize you as a visitor over time.
Use and Disclosure of Personal Data and Purpose Specification
We will use your personal data for the following purposes only to the extent necessary in each specific case:-
• Carrying out the purposes for which such information was provided (including but not limited to responding to your questions, inquiries or concerns, and providing you with the relevant product, service or support);
• Technical administration of the website such as monitoring or improving the use of the website and performing cookie data analysis which assists in search engine optimization;
• Customer administration of the website such as communicating with you about changes to our policies;
• Administering and inviting you to participate in our product surveys;
• For direct marketing and promotional events (including test drives) organized by us and/or our exclusive authorised dealers in Hong Kong and Macau, ZF Hong Kong and ZF Macau respectively and/or by MBFS and/or by other third party host or co-host of events/workshops (including without limitation, advising, promoting, marketing and informing you about our automobile and related financial products and services and activities and events in connection therewith) or for promotion on or invitation to events/workshops hosted by us or other third party companies or co-hosted by us and other companies on automobile or non-automobile related products and services. Please refer to the section “Freedom of Choice” below for further information;
• Detecting, investigating and preventing activities that may violate our policies or be illegal, or for compliance with any applicable laws and regulations.
Apart from the above, we shall not share your personal data with any third parties except as follows:-
• We may disclose your data in cases where it is required by law;
• We may disclose your data when we believe in good faith that disclosure is necessary to protect your safety or the safety of others or investigate fraud;
• We may transfer your personal data to our agencies, service providers or suppliers (whether within or outside Hong Kong) engaged to provide us with information technology support or conduct server maintenance of our data banks, or process data on our behalf (such as those which perform cookie data analysis) and those which are commissioned by us to carry out special advertising campaigns;
• We may share your personal data to our employees who need to know such data in order to process it for us.
We will transfer your personal data to our agencies, service providers, suppliers and data processors only on a need basis and only personal data strictly required by them to perform their functions will be transferred. We have adopted adequate contractual and other means to (i) prevent unauthorized or accidental access, processing, erasure, loss or use of your data and (ii) prevent any personal data from being kept longer that is necessary.
Our employees, agencies, ZF Hong Kong, ZF Macau and MBFS and other third party host or co-host of events/workshops are obliged by us to respect confidentiality. Whilst we will use every effort to keep your data confidential, we cannot guarantee that such data will not be disclosed inadvertently or otherwise. Subject to applicable laws, we shall not be responsible for any harm that you or any person may suffer as a result of a breach of confidentiality in respect of your use of this website or any information you transmitted to this website.
Freedom of Choice
We should like to use your data, and share your data with ZF Hong Kong, ZF Macau and/or MBFS and/or other third party host or co-host of events/workshops, to inform you and market our automobile, related financial products and services and activities and events (including test drives and other promotional events organized by MBHK, Mercedes-Benz Group, ZF Hong Kong, ZF Macau and/or MBFS) or for promotion on or invitation to events/workshops hosted by us or other third party companies or co-hosted by us and other companies on automobile or non-automobile related products and services and where applicable request your opinion. Naturally your participation is completely voluntary, and we may not so use your personal data unless we have received your consent (which includes an indication of no objection) or unless otherwise permitted under the PDPO and/or the guidance notes or directions of the Privacy Commissioner for Personal Data.
If you consent to our use of your personal data for direct marketing and promotional purposes, please tick the relevant box in the form by which your personal data is collected.
In any event, you can also inform us at any time that you wish us, and/or the companies mentioned herein to cease using your personal data for direct marketing and promotional purposes. Such notification should be sent to the responsible personnel whose contact details are set out in the section headed “Freedom of Information” below.
In accordance with the PDPO, we have put into place reasonable safeguards and precautions such as the use of technical and organisational security measures to protect the data we have under our control against accidental or intentional manipulation, loss, destruction and against access by unauthorized persons. Our security procedures are continually enhanced as new technology becomes available.
However, while we try our best to safeguard your personal data once we receive it, no transmission of data over the internet or any other public network can be guaranteed to be 100% secure.
Freedom of Information
Upon request, we (or our representatives) will, subject to an administrative fee payable by you, inform you without delay in writing as defined by the applicable law what personal data is stored by us.
You may also at any time request access to and correct your personal data held by us (or those held by ZF Hong Kong, ZF Macau as our exclusive authorized dealer in Hong Kong or Macau respectively, or by MBFS). If you wish to do so, please contact the following personnel whose contact details are as follows:-
Zung Fu House, 60 Ka Yip Street, Chai Wan, Hong Kong
Telephone: (852) 2895 7330
Contact: Customer Relations
Should you have questions regarding the processing of your personal data you can also refer to our chief corporate data protection officer, who is also available with his team for enquiries, suggestions or complaints. The contact details of our chief corporate data protection officer is set out below:
Data Protection Officer:
Mercedes-Benz Group AG
Chief Officer Corporate Data Protection
Terms and Conditions
Hong Kong market only
This website ("Site") is intended for residents of the Hong Kong Special Administrative Region (HKSAR) only. All information on this Site is intended only for the Hong Kong market. Mercedes-Benz Group makes no representation that materials in this Site are appropriate or available for use in locations other than Hong Kong. Mercedes-Benz Group may make changes, alter or amend the information contained on this Site at any time without prior notification or obligation, please review it periodically. Mercedes-Benz Group does not have any responsibility to keep the Site updated on a regular basis or notify you of the changes.
No representation made about the information on this Site
Whilst Mercedes-Benz Group has endeavoured to make the information provided on this Site as accurate as possible, however Mercedes-Benz Group makes no warranties or representations, express or otherwise, as to the accuracy, timeliness, validation, availability, completeness or non-infringement on another party´s right(s) of the information contained on this Site. Mercedes-Benz Group disclaims any and all responsibility or liability for any errors, inaccuracies or omissions. Your use of and browsing of this Site is solely at your own risk. In particular, Mercedes-Benz Group does not make any representation with respect to the Mercedes-Benz products on this Site. The accuracy of such information cannot guaranteed particularly since this information is subject to change. Specific requirements of availability and such reference do not imply tha tMercedes-Benz Group intend to announce such products, services etc in your country or region. This Site shall not be used or relied upon by you as a substitute for information that is available to you from an authorized Mercedes-Benz dealer. Always contact your dealer for complete details regarding the prices, products, services etc which may be available to you for ordering. Mercedes-Benz Group shall not be liable for any loss or damage you may suffer as a result of any information on this Site that may be inaccurate or incorrect.
No Warranties or Representations
While Mercedes-Benz Group makes all reasonable efforts to ensure that all material on this Site is correct, accuracy cannot be guaranteed and Mercedes-Benz Group does not assume any responsibility for the accuracy, completeness or authenticity of any information contained on this Site. This Site and all information and materials contained herein, is provided to you "as is" and to the extent permitted by law without warranty of any kind, either express or implied, including but not limited to, no warranties in connection with the uninterrupted or continuous availability of the Site; no representations about the suitability of the information, products and/or services contained on this Site for any purpose, no implied warranties of merchantability; fitness for a particular purpose or non infringement with respect to the Site and any services provided by Mercedes-Benz Group hereunder. In no event shall Mercedes-Benz Group be liable to any party or any direct, indirect, special or other consequential damages for any use of this web site or any other hyperlinked web site, including without limitation, any loss of profits, business interruption, loss of programs of other data on your information handling system or otherwise, even if we are expressly advised of the possibility of such damages. No liability for computer viruses or damage to equipment or property Mercedes-Benz Group shall not be liable for any damage to, or any computer viruses that may infect your computer equipment or other property by reason of your access to or use of this Site or your downloading of any information or materials from this Site or any hypertext links to external sites.
No liability for Site errors or non-access
Mercedes-Benz Group does not warrant that this Site will be fully functioning, stable or error-free and may not necessarily continue uninterrupted or without technical or other errors. Mercedes-Benz Group shall not in any way be liable for any loss or damage suffered by you or any third person as a result of your inability to access this site or obtain any information. Mercedes-Benz Group shall not be responsible to you or any third person or others for any such interruptions, errors, problems, suspension or an outright discontinuance of the Site. The Site may be discontinued at any time with or without reason. In no event will Mercedes-Benz Group be liable for any damages whatsoever (including without limitation damages for loss of business profits, business interruption, loss of business information, or other financial loss) arising out of the use or inability to use the Site, even if we are expressly advised of the possibility of such damages.
Off site pages and links
The Site may contain links to non-Mercedes-Benz Group web sites. The links are provided for reference only and they do not in any way imply any endorsement of any of the products or information contained or offered by such sites or any association with their operators. Mercedes-Benz Group assumes no responsibility in any way or liability for access to or the contents contained on those sites or their security and you use these links solely at your own risk. Accordingly, you agree to hold harmless Mercedes-Benz Group, its subsidiaries and affiliates, and the shareholders, officers, directors, employees and agents of any of them against and from and against any and all claims, demands, judgments, costs, liabilities, expenses (including attorneys´ fees) and damages arising out of claims resulting from hyperlinking.
Mercedes-Benz Group appreciates your interest in our products and your visit to this Site. Your privacy is important to us and we want you to feel comfortable visiting this Site. We take online privacy seriously. Personal data collected during visits to our web sites is processed by us in accordance with the policy described below. This Site may include, however, links to other web sites that are not covered by this privacy statement. Mercedes-Benz Group respects your privacy. We follow a policy of not selling or exchanging personal data to any person or company outside of the Mercedes-Benz Group Group of Companies or our Dealers.
Collection and Processing of Personal Data
Use and Disclosure of Personal Data
Mercedes-Benz Group may use your personal data for the purpose of technical administration of the Site, customer fulfilment and administration, product surveys and marketing. Your personal data may be made available to our dealers, agents or other Mercedes-Benz Group companies. We are required to disclose your data to governmental authorities where stipulated by law. Our employees, agencies, and dealers are obliged by us to respect confidentiality. Whilst we will use every effort to keep your data confidential, we cannot guarantee that such data will not be disclosed inadvertently or otherwise. Mercedes-Benz Group shall not be responsible for any harm that you or any person may suffer as a result of a breach of confidentiality in respect of your use of this Site or any information you transmitted to this Site.
Comments, Questions or Suggestions
Please note that any information, unsolicited suggestions, ideas or other submissions will be deemed not confidential and non-proprietary. By sending any comments, information or material, you grant Mercedes-Benz Group an unrestricted, irrevocable license to use, reproduce, display, perform, modify, transmit and distribute those materials or information[, including posting on the Site´s bulletin board], and you also agree that Mercedes-Benz Group is free to use any ideas, concepts, know-how or techniques that you send us for any purpose whatsoever.
Freedom of Choice
Mercedes-Benz Group should like to use your data to inform you about our products and services and where applicable, request your opinions. Naturally your participation is completely voluntary.
Mercedes-Benz Group uses all reasonable technical and organisational security measures in order to protect the data we have in our control against accidental or intentional manipulation, loss, destruction or against unauthorised access. Our security procedures are continually enhanced as new technology becomes available but we cannot guarantee against any unauthorised access or from accidental or intentional manipulation of your data. In the event of this, Mercedes-Benz Group shall not be responsible for any loss, damage or other direct or indirect consequences you or any third person may suffer as a result of breach of security.
LEGAL NOTICES AND INTELLECTUAL PROPERTY
Copyright Mercedes-Benz Group. All Rights Reserved. The text, images, graphics, sound files, animation files, video files and their arrangement on this Site are subject to Copyright and other intellectual property protection. These objects may not be used or copied, nor may these objects be modified or posted on other sites or used for public or commercial purposes. You may not reproduce, adapt or publish, in whole on in part, for any purpose these objects without the express written consent of Mercedes-Benz Group. This Site may also contain materials that are subject to the copyright rights of third parties.
Unless otherwise indicated, all brands, logos and marks displayed on this Site are subject to the trademark rights of Mercedes-Benz Group, including the Mercedes-Benz name, logo and the vehicle model names, its corporate logos, emblems and advertising slogans. Nothing contained in this Site should be construed as granting any license or right to use any trademark displayed on the Site without the written permission of Mercedes-Benz Group or such third party as may own the trademark. Your use or misuse of the trademarks displayed on the Site, or any other contents of the Site, is strictly prohibited.
Mercedes-Benz Group has sought to achieve an innovative and informative Internet site. We hope that you will be as enthusiastic as we are about this creative effort. However, you also need to understand that Mercedes-Benz Group must protect its intellectual property, including its patents, trademarks and copyrights. Accordingly, please appreciate that no license to use the intellectual property of Mercedes-Benz Group or of third parties has been granted by this Site.
Images of people, products or place displayed on the web site are either the property of Mercedes-Benz Group or its affiliates or are used with permission of the relevant owner. The use of these images by you or anyone authorised by you is prohibited, unless specifically authorised in writing by Mercedes-Benz Group.